For the past 15+ years, I’ve worked on complex products and workflows across financial services, insurance, healthcare, and the public sector.

One thing I’ve learned: the hardest problems are rarely about the technology itself. They’re about understanding how work really gets done.

The decisions people make. The knowledge they rely on. The exceptions they handle. The judgment that comes from experience.

As AI makes it easier to build, understanding the work becomes even more important.

Today, I’m focused on helping organizations understand and redesign how work gets done with AI.

That’s why I’m building Point5to1™.